Harald Herlin, Otaniemi Espoo and

Arabia Campus, Helsinki



Kesko | 03 Jun 2019 – 14 Jun 2019

Sustainable Choices for Grocery Store Customers

Sustainability, Retail, Customers


Microsoft| 03 Jun 2019 – 14 Jun 2019

Women in Tech

Future of Work, Gender equality, Concept


Telia | 03 Jun 2019 – 14 Jun 2019

The Future of Work – design your dream workday

Future of Work


OP | 03 Jun 2019 – 14 Jun 2019

New Age Insurance

Future of Work, Services


Vantaa | 03 Jun 2019 – 14 Jun 2019

Future Solutions for Modern Production Work

Future of Work, Industry, Production


CLIC Innovation| 03 Jun 2019 – 14 Jun 2019

Reducing singleuse packaging thru food delivery platforms

Sustainability, Material Technology


Espoo | 03 Jun 2019 – 14 Jun 2019

How to boost citizens’ sustainable lifestyle through gamification



OP | 03 Jun 2019 – 14 Jun 2019

Make Banking Better for Foreign and Exchange Students

Future of Work, Services


10 days 100 Challenges is a unique 10 days open innovation program where you learn new work-life skills and solve challenges together with leading innovative companies, professional experts and inspiring coaches. This 2-week program is open for everyone who wants to earn credits for their curriculum, find meaningful activity for the summer or is looking to connect with talented individuals and build professional networks. 10 days 100 Challenges is organised by Helsinki Metropolitan Universities of Applied Sciences (Haaga-Helia, Laurea and Metropolia).

Who should participate and why?

We welcome all who are interested in technology and innovation! You can be a student, an unemployed, an entrepreneur or an immigrant. We believe in multidisciplinary approach and have witnessed numerous times that best ideas and concepts are born in teams with participants of various backgrounds. You can a business professional looking for new work-life skills, student of engineering or business, software developer or startup entrepreneur. Choose the challenge you find meaningful to solve and work together with your team!

How to register?

If you are a student of 3AMK (Haaga-Helia, Laurea or Metropolia) or you study in any other university, please use this registration in order to get your credits: https://bit.ly/2TGNsSh. If you are non-student please register via Eventbrite here: https://goo.gl/UjZC8M. Registration for 2019 event is closed.

What should I bring?

Bring your innovative ideas, willingness to learn new skills and a working computer. Explorative, optimistic, amibiguity tolerant and future-oriented mentality is appreciated!

Is there food provided?

There will be lunch and drinks provided every day during 10 days program.

Are there any prizes?

Yes, we have prizes for best teams. Winning teams are announced last Friday (14.6.2019)


10 Days 100 Challenges is a unique opportunity for open innovation, employer branding and recruitment of new talent. You’ll have a change to work closely with your teams with company specific challenges. This year the themes of the program are Future of work and Sustainability. As a participant company you can provide max 3 challenges that are preferably related to the theme. We are looking for max. 10 innovative partner companies for summer 2019. We have now already on board City of Espoo and City of Vantaa, Kesko, Microsoft, OP, Telia and Clic Innovation/Luke/Åbo Akademi/LUT


MONDAY 3.6.2019, Harald Herlin, Otaniementie 9

9:00-10:00 Registration & coffee

10:00-12:00 Introduction to 10 Days 100 challenges


Finding, Creating, and Taking Opportunities, Iida Karlstedt, Startup Partnership Coordinator, OPLab


Foundations of sustainable leadership, Sari Kuvaja, Director, Sustainability services, Partner, T-Media

Continuous learning and change in the digital age – thoughts on personal development and
capability building
, Markku Pelkonen, Business Director, Otava

12:00-13:00 Martti Paatela, CEO, The Epic Story followed by lunch

13:00-14:00 Keynotes:

Future of Work – disruption and megatrends, Perttu Pölönen, Inventor, Composer, Futurist

Actionable Futures – Futures thinking supporting concept creation, Virpi Vaittinen, Head of Strategy at Nordkapp

14:00-16:00 Companies’ challenge pitching + company booths

TUESDAY 4.6.2019, Harald Herlin, Otaniementie 9

8:30-9:00 Registration

9:00 Inspiration: Salla Seppä, Head of Customer Experience, Nordic Business Forum

9.30 Choosing the challenges and team building

11.30 Service design process

12:00-13:00 LUNCH

13:00-15:00 Service Design -sprint starts

15:00 – 16:00 Company coaching and wrap-up

WEDNESDAY 5.6.2019, Harald Herlin, Otaniementie 9

8:30 – 9:00 Registration

9:00-12:00 Customer insight and customer personas

12:00-13:00 LUNCH

13:00-15:30 Customer Interviews

15:30-16:00 Wrap-up

THURSDAY 6.6.2019, Harald Herlin, Otaniementie 9

8:30 – 9:00 Registration

9:00-10:00 Inspiration: The girls need technology and technology needs girls! Marianna Halonen, Educator Engagement Manager and Anne Alarotu, Communications Lead, Microsoft

10:00-12:00 Ideation

12:00-13:00 LUNCH

13:00-16:00 Working with challenges, option for visiting company premises, wrap-up

FRIDAY 7.6.2019, Harald Herlin, Otaniementie 9

8:30 – 9:00 Registration

9:00 Inspiration: The Food Store of the Future, Heidi Jungar, Customer Insight Director, Kesko

9:30 Creating solutions

11:00-12:00 LUNCH

12:00-16:00 First round presentations. Feedback, discussions and wrap-up

MONDAY 10.6.2019, Harald Herlin, Otaniementie 9

8:30 – 9:00 Registration

9:00-10:00 Inspiration:  Implementing, planning and experimenting – Licence to act differently,  Anssi Tuulenmäki, Chief Innovation Activist

10:00 – 12:00 Experimenting & prototyping principles

12:00-13:00 LUNCH

13:00-15:30 Working with challenge

15:30-16:00 Wrap-up

TUESDAY 11.6.2019, Harald Herlin, Otaniementie 9

8:30 – 9:00 Registration

9:00- 9:30 Inspiration: AI supporting business, Kia Tahvanainen, AI Lead, Telia

9:00-12:00 Working with prototyping

12:00-13:00 LUNCH

13:00-14:00 Company coaching

14:00 – 15:30 Working with challenges

15:30-16:00 Wrap-up

16:00 – 18:00 Get together

WEDNESDAY 12.6.2019, Arabia Creative Campus, Hämeentie 135 D

8:30-9:00 Registration

9:00-10:00 Inspiration: Tour in XR Center

10:00 – 12:00 Working with prototyping and experimenting

12:00-13:00 LUNCH

13:00-15:30 Working with prototyping and experimenting

15:30-16:00 Wrap-up


THURSDAY 13.6.2019, Arabia Creative Campus, Hämeentie 135 D

8:30 – 9:00 Registration

9:00-12:00 Me as a presenter

Workshop: How to create a wow-feeling in the audience, Simo Routarinne, Actor, Creative director, Communication Designer, Improvment Inc.

12:00-13:00 LUNCH

13:00-16:00 Working with presentations

FRIDAY 14.6.2019, Arabia Creative Campus, Hämeentie 135 D

8:30 – 9:00 Registration

9:00-12:00 Pitching Day

12:00-13:00 Coffee, cake and celebration: choosing the winners